Charlotte’s Web
Rebrand & Packaging
Client: Charlotte’s Web
Services: Brand Identity, Packaging Strategy, Packaging Design, Production
Urban Villages is a collective reshaping how cities are built—bringing together developers, artists, environmentalists, and entrepreneurs to create inclusive, walkable communities rooted in sustainability and local culture. Inspired by the shared spaces of European villages, their work challenges the status quo of American urban development.
We partnered with their team to create a brand and website that reflect this vision, balancing innovation with environmental and social responsibility. We rebranded them on all touch points, including messaging, visual identity, printed collateral, and a custom website experience.